Believe Campaign Raises $2M for Make-A-Wish

The Wishing Spot in Natomas held a letter-writing party in November as part of the Macy's Believe campaign. / Photo: M. Laver

The Wishing Spot in Natomas held a letter-writing party in November as part of the Macy’s Believe campaign. / Photo: M. Laver

THE NATOMAS BUZZ | @natomasbuzz

A letters-to-Santa campaign raised $2 million for non-profit Make-A-Wish, according to a recent post on social media.

During the holiday season Macy’s and Make-A-Wish teamed up again for the seventh year of the “Believe” campaign.

Beginning in November 2014, believers of all ages delivered letters to Macy’s stores addressed to Santa at The North Pole, and dropped it into the special letterbox.

For each letter received, Macy’s donated $1 to Make-A-Wish.

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Make-A-Wish operates a Wishing Place in Natomas – one of only four in the world – where wishes are granted for children battling life-threatening illnesses.


The Wishing House in Natomas is located at 2800 Club Center Drive. (916) 437-0206. For more information about the Wishing Place, click here.